Locally, in the business and lifestyle industries, Apples Aberin and Sam Sadhwani effortlessly stand out as one of the chicest mother-daughter pairs. The former, of course, is the ever-esteemed PR & Marketing Head of Unilever Philippines, while the latter, who was also the same for a defunct fashion brand, is a features correspondent for CNN Philippines. As socialites, Apples and Sam are consistently on people’s radars even to those who only knew them first through their corporate backgrounds.
But more than just slaying in the style department, Apples and Sam boast of other things that have bound them together. They say they're both dreamers and hard workers, who fuel their endeavors with overwhelming passion. Their inspiring notes to success, they all mention below!
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How did you start in your career ?
Apples: I started working in Unilever a little over 10 years ago. The Pond's global team was in search of a PR specialist to work in Singapore and manage the top ten Pond's market. The opportunity presented itself and I took it without a second thought. I stayed there for four years and eventually asked to move back to the Philippines to lead PR and influencer marketing for all Unilever brands.
Sam: It was always my dream to be in journalism, but was always a bit scared to take the leap. Last year, I decided to pursue that dream and applied to CNN Philippines. And now I’m one of their correspondents! So grateful that the company chose to take a leap with me, too.
What does your typical work day look like?
A: I start my day at around 9 and have meetings upon meetings all day. I always try to have a good lunch to take a step back before diving back to work. We also have lots of activities outside the office so there are days spent out of the office, as well. Days can run long, but I try to cut-off as early as possible to create a bit of balance.
S: No one day is ever the same! I’m currently a lifestyle correspondent, so it’s very dependent on the events and coverages in each day. I also anchor a segment called Traffic Center every Wednesday, Thursday and Friday. Needless to say, my work schedule keeps me on my toes!
What is the most rewarding part of your work?
A: When I see a project unfold and develop from conceptualization to execution while working with a passionate, hard-working, brilliant team. When I see people I work with excel, shine and grow. It's fulfilling to help people become their best selves. Also, when I see that our audience and consumers are positively influenced by the purposeful campaigns we do. The Dove Self-esteem Program is very close to my heart and a great example of how we positively impact the lives of young women.
S: I think the most rewarding part about my work is being able to share stories, events and news, however big or small to fellow Filipinos. Journalism is such a powerful tool!
What is the most challenging part of your work?
A: I love what I do but it can get overwhelming because of the sheer volume of work. So, I just make it a point to prioritize, prioritize, prioritize. I always ask myself, "How do you eat an elephant?" The answer: One piece at a time! I'm also a perfectionist, so I tend to be hard on myself and others. I always have to remind myself to take a step back and look at things from a different perspective.
S: I’m an extremely shy person so the most challenging part for me is having to step outside my comfort zone, especially when in front of the camera.
For you Sam, how has your upbringing helped you in your career?
S: For one, my mom has always loved writing, and I think her love for it has definitely rubbed off on me. I don’t think I would be in the field I am in now if not for her. Also, she’s shown me so much determination and hard work, which I try to carry with me in everything that I do in my career.
How has being a mother, Apples, helped you in your career?
A: Most of the people I work with are my daughter's age or younger, so I tend to think of them as my kids, too. I try to be there and show them support, be it professional or personal.
How do you balance your roles as a mother and career woman?
A: I'm not quite sure I've achieved balance at this point. I'm fortunate that my children are now grown so I tend to think they need me less. I just make sure they know that I'm always here no matter what. I probably need them more than they need me at this point!
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Produced and directed by Mels Timan | Photography by Vyn Radovan | Styling by Red Dimaandal | Makeup by Hannah Patriarca and Patricia Isis Ang | Hair by Diverly Echiava and Jericho Valenzuela of Culture Salon | Shot on location at Okada Manila