Your hair can have such a dramatic effect on your mood and confidence. Style it up as you please and voila—it’s like you’re an instant trendsetter. Dye it to perfection and you’ve got yourself a dose of self-esteem! But let’s face it, maintaining your colored locks is far from easy. After a few days, sadly, most hues tend to fade—vibrancy and all. And as much as we’d want to have our tresses retouched, not everybody has the time (and admit it, enough sweldo!) for yet another trip to the salon.
Fret not, ladies! TRESemmé just launched its Pro-Color Series! It comes in two variants: Color Radiance and Blonde Brilliance, both with jojoba oil that’s known to give your hair a healthy glow and instant shine. “So what’s the difference between the two,” you ask? We’ll break it down for you.
Recommended for those with colored hair, Color Radiance is formulated with Color Radiance Booster, a revolutionary, new ingredient that’s a first in the world for TRESemmé. This anti-fade, color lasting technology gives your hair up to 2x longer-lasting color! Plus, it locks in color vibrance by activating conditioning agents that are known to coat and nourish your hair where it’s damaged the most. This means that the more you wash your tresses, the more vibrant and nourished they will be!
Blonde Brilliance, on the other hand, works specifically for blonde or bleached hair. With its purple formula technology, it tones light-colored hair by muting yellow or warm undertones—making your hair appear less brassy.
Cherry blonde? Mulled wine? Whatever hair color trend you want to experiment with, by all means, just go for it! If a new hairstyle will help you score major self-esteem points, then that’s enough reason to level up your look. As long as you have TRESemmé’s Pro-Color Series, you pretty much got the maintenance part covered anyway.
For more on TRESemmé and the new Pro-Color Series, check out the video below:
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Photographs courtesy of Tresemme