With the holiday season fast approaching, the race to find the best of the best deals begin. And as we get closer to Christmas day, the pressure of checking items off our shopping list becomes more intense, but don't you worry, because we've got lessons to help you boost your shopping game plan from Lazada CEO Inanc Balci.
SALE! The four letter word that makes our hearts beat faster (other than love, of course). I mean who doesn’t get excited when they see those big red signs on a store window, right? Sale shopping remains to be one of the major keys to gift shopping success.
They come prepared. While others don’t mind going to the malls blindly, unsure of what to buy, some people like to come prepared. After all if you’re going to brave the traffic and the long queues in the counter, it would be nice to have a clear idea of what you’re looking for, to save time and energy. You can do this by browsing through magazines and store catalogues, or by going window shopping months ahead just to get an idea of what your loved ones would like.
Online shopping. This trend is becoming more and more popular through the years, along with the evolution of technology, and it’s easy to see why. “The eCommerce industry makes [shopping] easier, first of all. But on top of that, we shouldn’t only look at the metro area because we have a lot of customers and 50% of them are from outside Manila or other large cities.” says Balci, co-founder and CEO of Lazada. “Before if they wanted to buy something like one of the latest items, they have to take a boat or jeepney, it was a long ride, now we deliver to anywhere in the Philippines. It brings convenience and it brings availability. On top of that, the prices are affordable.”
And with that Lazada is bringing in 11.11 Online Revolution for the fifth time here in the Philippines starting today (November 11)! “Online Revolution was launched in 2012 so more consumers could experience the ease and benefits of online shopping. Since then, Online Revolution has become the biggest shopping event in Southeast Asia, where consumers can find amazing deals from the most popular brands conveniently from their smartphones or laptops,” says Balci. And because we all love discounts, shoppers can enjoy discounts on top of discounts with all the special deals Lazada and their partnering brands have come up with.
One of the highlights of this month-long online shopping extravaganza (one that I’m personally really looking forward to) is the 11 Peso Deals. Yes, you read that right. You can buy selected items, whose original selling price ranges from P350 to above P1000, for only P11! Although it's limited to one deal per account. One of the more popular items on the list is the VR Box Virtual Reality Glasses (which makes an ideal gift for the teens or any gaming aficionados), what makes it even better is the free delivery if you’re within Metro Manila.
Whichever trend you decide to go with is really up to you, but just keep in mind that the true spirit of Christmas is love, so it would be to put a lot of love and thought into every item you will buy regardless of its price.
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