Style & Fashion

Hot Stuff: Watch How This Young Filipino Makeup Artist Channeled James Charles' Look

Hot Stuff: Watch How This Young Filipino Makeup Artist Channeled James Charles' Look

Last week, the global beauty industry (and many other people worldwide) rejoiced because of this new milestone that is yet another proof of just how lovely embracing diversity is: The launch of the first ever male spokesmodel of iconic beauty brand CoverGirl, 17-year-old makeup artist James Charles.


I am so beyond excited and overwhelmed and happy and astonished and of course, SHOOK, to announce that I am the newest face of @covergirl. First ever male ambassador for the brand and I am so honored and excited to be working with such an iconic brand. I started my Instagram one year ago to inspire others and as an artistic outlet to challenge myself creatively. I truly hope that this shows that anyone and everyone can wear makeup and can do anything if you work hard. I can't wait to share with you all what we have in store, but trust me when I say it's gonna be real good. ???? make sure you check out @covergirl's page for more info coming soon, and my new bff @katyperry as well for a cute pic! ?? Thank you all so much. This would not be possible without all of you.

A photo posted by JAMES CHARLES (@jamescharles) on


He's known for not just impeccable looks, but ones that are artsy in the truest sense.



According to The Huffington Post, CoverGirl said in their press release that James will appear in the brand's campaigns for their newest mascara, "So Lashy," which is designed to work on all lash types. “All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful,” read the statement. “James Charles is no exception. One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to anyone who might have been afraid to do the same."

Oh, his instant fan? Fellow CoverGirl ambassador Katy Perry.


But you know, just this weekend, we found this young Filipino makeup artist that might just be James' kindred spirit (not to mention doppleganger). Yoo Kii Piñon took to Facebook Live to broadcast his makeup transformation to becoming no less than the inspiring new spokesmodel—and even better, his step-by-step makeup guide is laden with makeup tips anyone can try, even if they're not looking to channel James.


The result? Voila!




ALSO READ: In Focus: Meet The Celeb Makeup Artists And Hairstylists Who Are Legit Fitspos In Their Own Right


Photographs from Makeup By Yoo Kii's Facebook Page




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