While most New York Fashion Week shows focus on clothes, emerging Chinese designer Chi Zhang had a whole different spin.
Zhang, who has collaborated with Marvel Comics, showed off bold colorful designs including fashionable gas masks.
"My main focus is China, but here is a good opportunity for me," Zhang said backstage, referring to the U.S.. As for the fashionable gas masks, he says they're doing well. He also incorporates gas mask designs in his clothes. He started to sell them six years ago, two years before pollution became a big problem in China.
"Everybody thought I was crazy," he said. "Now, it's becoming true."
Zhang was among five emerging Chinese designers that JD.com, China's largest online direct sales company, showcased for its first runway show during New York Fashion Week.
The Beijing-based company highlighted the creations Wednesday night at a space near the Hudson River.
This Feb. 17, 2016 image released by Company Agenda shows fashion from emerging Chinese designer Chi Zhang during Fashion Week in New York. Zhang, who has collaborated with Marvel Comics, showed off bold colorful designs including fashionable gas masks. (Monica Felix/Company Agenda via AP)
"These designers are all very talented and have unique expressions and styles," says Lijun Xin, president of JD.com's apparel and home furnishing business. The clothes are priced $100 to $300, JD executives say.
Just like the Milan show, the designer roster was chosen in collaboration with the Milan-based Europe Design Center.
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